Explore the significance of the witches and the supernatural in the play Macbeth Essay Example for Free

Explore the significance of the witches and the supernatural in the play Macbeth Essay King James I strongly believed in witchcraft, and Shakespeare used this idea to appeal to him. Shakespeare used the ideas of witchcraft, kingship, and the moral order to develop the play, as these themes were greatly admired in the Jacobean ere. The opening of the play contains many subtle links to the supernatural. The three witches open the scene in an open place with thunder and lightning, which was believed in superstitious times that fierce storms released forces of evil, and were omens of unrest in individual people and whole countries. I will be investigating the significance of the witches and I will be looking at the supernatural effects they have on the play Macbeth. Nowadays Macbeth is referred to by many people as The Scottish Play and within the theatres it would be considered bad luck to mention the name of The Scottish Play whilst there are plays taking place on stage. So this goes to show that the supernatural aspect of the play has been carried forward to this very day. Shakespeares tragedy is about Macbeths bloody rise to power, including the murder of the Scottish king, Duncan, and the guilt-ridden path of evil deeds generating still more evil deeds. As an integral part of this thematic web is the plays most memorable character, Lady Macbeth. Like her husband, Lady Macbeths ambition for power leads her into insomnia and madness. But while Macbeth responds to the prophecies of the plays famous trio of witches, Lady Macbeth goes even further by figuratively transforming herself into an unnatural, desexualized evil spirit. The witches themselves are a major part of supernatural, and the play, as they can be seen as starting it all off. In the first scene, we see them establishing a link with the supernatural. Their words also link them to Macbeth, and show that right from the start, he has an influence from them. Fair is foul, and foul is fair The witches say this in a chant like way, and you can tell it is a mischievous way of saying it. It shows things will be confused, and moral order will be changed. It also shows that the witches believe that evil is good, and good they find repulsive. This shows their attitude to life, but it could also be a warning to the audience that things to follow are not what they may have seemed, and will be confused. This could also associate them with the disruption of both the natural and social order, as later when Macbeth kills Duncan, many things are affected, and the witches could be blamed for this. The witches in the play of Macbeth are the most powerful characters in the play. All hail Macbeth, hail to thee, Thane of Glamis All hail Macbeth, hail to thee, Thane of Cawdor All hail Macbeth, that shalt be king hereafter (Act 1 Scene 3) The witches start off the play by hailing Macbeth and I believe that if the witches didnt start off by saying this, then the play wouldnt have gone ahead. These quotes set out the storyline of the play and give structure of events. The play wouldnt have been interesting if they hadnt hailed Macbeth. The appearance of the witches is very much supernatural and something to be feared. So withered and so wild in their attire (Act 1 Scene 3) Banquo in the play refers to the witches as withered, wild and attire; I think this is because in the Jacobean times people who were ugly or didnt have a husband were labelled as witches. People feared witches in those times possibly because mixing with these witches could have possibly resulted in your death. As many witches in those days were either beheaded or thrown from cliffs to see they could fly. Are ye fantastical, or that indeed (Act 1 Scene 3) This is referring to the supernatural element of the witches in the play, which is again said by Banquo. The main word in the quote that is referring to the supernatural element of the witches is fantastical. In those fantastical didnt mean fantastic as it does today, but instead it meant ludicrously odd and lots of imaginary around them.

Gilman Exposed in The Yellow Wallpaper -- Yellow Wallpaper essays

Gilman Exposed in The Yellow Wallpaper      Ã‚   Charlotte Perkins Gilman’s short story, "The Yellow Wallpaper," is the disheartening tale of a woman suffering from postpartum depression. Set during the late 1890s, the story shows the mental and emotional results of the typical "rest cure" prescribed during that era and the narrator’s reaction to this course of treatment. It would appear that Gilman was writing about her own anguish as she herself underwent such a treatment with Dr. Silas Weir Mitchell in 1887, just two years after the birth of her daughter Katherine. The rest cure that the narrator in "The Yellow Wallpaper" describes is very close to what Gilman herself experienced; therefore, the story can be read as reflecting the feelings of women like herself who suffered through such treatments. Because of her experience with the rest cure, it can even be said that Gilman based the narrator in "The Yellow Wallpaper" loosely on herself. But I believe that expressing her negative feelings about the popula r rest cure is only half of the message that Gilman wanted to send. Within the subtext of this story lies the theme of oppression: the oppression of the rights of women especially inside of marriage. Gilman was using the woman/women behind the wallpaper to express her personal views on this issue. The two common threads that connect Charlotte Perkins Gilman and the narrator in her story are depression/postpartum depression, and entrapment within their roles as of women. Specifically, Gilman and the narrator are trying to escape the function society has placed on them. First, after fulfilling their expected duties as wife and mother, both Gilman and the narrator become depressed after the birth of their child. It is this d... ...f all "of those creeping women" trying to escape from the oldness that trapped them, acted as a premonition for changes in women’s rights movement (Gilman 89). For Gilman and her story "The Yellow Wallpaper" life is imitating art.    Works Cited Gilman, Charlotte Perkins. "The Yellow Wallpaper." Images of Woman in American Popular Culture. Ed. Angela G. Dorenkamp, et al. Port Worth: Harcourt Brace, 1995. 78-89. Kessler, Carol Parley. "Charlotte Perkins Gilman 1860 -1935." Modem American Women Writers. Ed. Elaine Showalter, et al. New York: Charles Scribner’s Sons, 1991. 155 -169. Scharnhorst, Gary. "Gilman." Reference Guide to Short Fiction. Ed. Noelle Watson. Detroit: St. James Press, 1994. 209-210. Wagner-Martin, Linda. "The Yellow Wallpaper." Reference Guide to Short Fiction. Ed. Noelle Watson. Detroit: St. James Press, 1994. 981- 982.   

Foxy Originals

Executive Summary With the growing popularity of its products, Foxy Originals was running the risk of becoming over-saturated in the Canadian market. In an effort to avoid this problem, the company decided to enter the U. S. market by January, 2005. To achieve this goal, Foxy Originals had to make a vital decision regarding its distribution strategy: Would the company attend trade shows or hire sales representatives? Foxy Originals’ strengths reside in its owners’ experience, stylish products, pricing strategy, and its current market presence.The company’s weaknesses include local market saturation, lack of international market experience, and the high cost of securing retail accounts. Tapping into the US jewellery market creates virtually unlimited opportunities for Foxy Originals. The company will gain a larger customer base, wider brand exposure, and greater international market experience. Although entering the US market presents Foxy Originals with huge oppo rtunities, it also presents significant threats.Threats the company may face are the risk of being eliminated by stronger, better marketed competitors; potentially low demand for its product and expensive marketing and distribution. Foxy Originals is trying to decide on the best strategy for expanding into the US market. The company must overcome its unfamiliarity with the US jewellery market, its lack of a solid marketing and distribution strategy, and the high costs of acquiring new retail accounts.The company currently has three options: Foxy Originals can sell its products at trade shows; or it can hire sale representatives to sell their products; or the company can benefit from using both distribution methods. The company must carefully evaluate expected profits, market-entry time, and the complexity of each alternative The costs of hiring sales representatives are much lower than any other alternative, and the expected revenues are much higher.Sales representatives have experi ence and contacts to make quick sales, assuring Foxy Originals a quick introduction into the U. S. market. By the end of 2004, in major US cities, with a cost of $19,182. 50, Foxy Originals should will and train four sales representatives. Working with recruiters and following its regular employment procedures, the company should hire, train, and equip four ambitious, aggressive, enthusiastic account executives, assigning each to a major US metropolitan area.Because the company will face fierce competition in large urban cities, Foxy Originals should focus on slightly smaller markets with less competition and higher demand. Foxy Originals also must develop a distinctly American collection—stylish and affordable. By differentiating itself, offering unique and affordable products, Foxy Originals will insure profitable expansion into the US market. Foxy Originals Executive Summary With the growing popularity of its products, Foxy Originals was running the risk of becoming over-saturated in the Canadian market. In an effort to avoid this problem, the company decided to enter the U. S. market by January, 2005. To achieve this goal, Foxy Originals had to make a vital decision regarding its distribution strategy: Would the company attend trade shows or hire sales representatives? Foxy Originals’ strengths reside in its owners’ experience, stylish products, pricing strategy, and its current market presence.The company’s weaknesses include local market saturation, lack of international market experience, and the high cost of securing retail accounts. Tapping into the US jewellery market creates virtually unlimited opportunities for Foxy Originals. The company will gain a larger customer base, wider brand exposure, and greater international market experience. Although entering the US market presents Foxy Originals with huge oppo rtunities, it also presents significant threats.Threats the company may face are the risk of being eliminated by stronger, better marketed competitors; potentially low demand for its product and expensive marketing and distribution. Foxy Originals is trying to decide on the best strategy for expanding into the US market. The company must overcome its unfamiliarity with the US jewellery market, its lack of a solid marketing and distribution strategy, and the high costs of acquiring new retail accounts.The company currently has three options: Foxy Originals can sell its products at trade shows; or it can hire sale representatives to sell their products; or the company can benefit from using both distribution methods. The company must carefully evaluate expected profits, market-entry time, and the complexity of each alternative The costs of hiring sales representatives are much lower than any other alternative, and the expected revenues are much higher.Sales representatives have experi ence and contacts to make quick sales, assuring Foxy Originals a quick introduction into the U. S. market. By the end of 2004, in major US cities, with a cost of $19,182. 50, Foxy Originals should will and train four sales representatives. Working with recruiters and following its regular employment procedures, the company should hire, train, and equip four ambitious, aggressive, enthusiastic account executives, assigning each to a major US metropolitan area.Because the company will face fierce competition in large urban cities, Foxy Originals should focus on slightly smaller markets with less competition and higher demand. Foxy Originals also must develop a distinctly American collection—stylish and affordable. By differentiating itself, offering unique and affordable products, Foxy Originals will insure profitable expansion into the US market.

History of Parle G - 3353 Words

HISTORY OF PARLE-G A long time ago, when the British ruled in India, a small factory was set up in the suburbs of Mumbai City, to manufacture sweets and toffees. The year was 1929 and the market was dominated by famous international brands that were imported freely. Despite the odds and unequal competition, this company called PARLE PRODUCT, survived and succeeded by adhering to his quality and improvising from time to time. A decade later, in 1939, Parle Product began manufacturing biscuits, in addition to sweets and toffees having already established a reputation for quality, the Parle Brand name grew in strength with this diversification. PARLE GLUCOSE and PARLE MONACO were the first brand of biscuit to be introduced which later went†¦show more content†¦Parle has nearly 1,500 wholesalers, catering to 4,25,000 retial outlets directly or indirectly. A two hundred strong dedicated field force services these wholesalers retailers. Additionally there are 31 depots and C F agents supplying goods to the wide distribution network. The Parle marketing philosophy emphasizes catering to the masses. We constantly endeavor at designing product that provide nutrition fun to the common man. Most Parle offering are in the low mid-range price segments. This is based on our cultivated understanding of the Indian consumer psyche. The value-for money positioning helps generate large sales volumes for the products. However, Parle Products also manufactures a variety of premium products for the up-market, urben consumers. And in this way, caters a range of products to a variety of consumers. The Customer Confidence The Parle name conjures up fond memories across the length and breadth of the country. After all, since 1929,the people of India have been growing up on Parle biscuits sweets. Today , the parle brand have found their way intothe heart and homes of people all over India aborad. Parle biscuit and confestioneries, continu to spread happiness joy among people of all ages. The consumer is the focus of all activities at parle. Maximizing value to consumer and forging enduring customer relationship are the core endeavors at parle . our effort are driven toward maximizing customerShow MoreRelatedParle Ivey Case Study1949 Words   |  8 Pages|[pic] | |Parle-G | |[A case study] | | Read MoreParle Ivey Case Study1936 Words   |  8 Pages|[pic] | |Parle-G | |[A case study] | | Read MoreProduct Life Cycle Stages5638 Words   |  23 Pagesprice. The pricing of the company is such that it caters to the need of all income groups of people but special provision has been kept for Low and middle income group, and their pricing are competitive with respect to other players like Britannia, Parle and Briskfarm. The company follows the Going rate pricing that is the price of the product depends upon the competitors price. The firm chooses pricing more or less the same as Market leader i.e Lays. PLACE ITC has a huge dealer network spreadRead MoreBrand and Biscuits10564 Words   |  43 Pagesor less than Rs 15 per household per month. This is according to a study done by Market Search, a Mumbai-based market research agency which has attempted to explain the dynamics of the Indian biscuit market. Having national players like Bakemans, Parle, Priya Gold, Britannia, Smithkline Beecham and Kellogs, the prices have remained almost constant for the past few years in most categories and in some categories the prices have actually decreased to 1997-98 levels. As per the study, the market isRead MoreWorkshop on Positioning of Britannia Tiger Biscuits2506 Words   |  11 Pagesprovided to two different income groups using two different products viz. Nutri Choice and Tiger Biscuits. Reaching the Target Market In March 2009, for the first time in history, Parle Biscuits overtook Britannia by a little margin of 0.06% on revenues. In terms of volumes Parle was already ahead with its flagship brand Parle-G as the world’s most selling biscuit. The drop in revenues was primarily because Britannia lost its market share in the glucose biscuits, i.e. Tiger biscuit. Prior to thisRead MoreBisleri vs Aquafina3562 Words   |  15 Pagesof genuine as well as fly-by -night operators have entered it to milk it. In 1967 Bisleri set up a bottling plant for manufacturing and marketing its mineral water but failed. The brand was later sold off to Parle in 1968-69. Mineral water market had its seeding as early as 1968-69 when Parle Group acquired the Bisleri brand from Bisleri of Italy for launching Soda water but later launched bottled water also. The launch at that time was a big flop as concept of buying water that too in bottled formRead MoreCritical Review of Two Articles with the Concept of Interpellation1737 Words   |  7 Pagesand Ideological State Apparatuses (Notes Towards an Investigation). In Meenakshi G., Durham Douglas M., Kellner, eds. 2009, Media and Cultural Studies: Keywords, Hoboken: Wiley-Blackwell, pp. 79-87. Dolar, M., 1993. Beyond Interpellation. Qui Parle, 6(2), pp.75-96. Foucault, M., 1972. The Archeology of Knowledge. New York: Pantheon. Hall, S., 1981. The Whites of Their Eyes: Racist Ideologies and the Media. In G. Bridges and R. Brunt, eds. 1987, Silver Linings, London: Lawrence Wishart. Read MorePepsi Atom Essay5966 Words   |  24 PagesLater on, with the entry of global beverage and snacks player PepsiCo, the market dynamics changed completely. Now, the market is dominated by PepsiCo with its wide range of product portfolio. The other major players include Parle Agro, ITC, Parle Products, Balaji Wafers and Parle Wafers among others. A number of regional players have also entered the market in the last few years and are giving tough competition to the big players. In 2012 Indias soft drink market grew about 23% to 435.54 millionRead MoreThe Sarbanes-Oxley Act of 20022864 Words   |  12 PagesOversight Board (PCAOB) Prior to SOX, the accounting profession was mostly self-regulated. SOX - Title I is the PCAOB, which accounts for the new federal oversight board. There are three distinct components which comprise Title I. Authors McCauley Parles,  O Sullivan   Shannon (2007, p. 38) list them as: (1) registering and discipling accounting firms that prepare audit reports for public companies; (2) establishing audit and accounting standards; and (3) conducting inspections and investigationsRead MoreKraft Competitive Strategy2604 Words   |  11 Pagesof Indian tastes 9 COMPETITORS The industry is dominated by a handful of companies that have been operating for decades in India. Parle: the company is India’s largest manufacturer of biscuits and confectionary and has been operating in the country for over 80 years.15 Parle owns a 40% market share of the overall biscuit market. Its flagship Parle-G glucose biscuit is the number one glucose biscuit with approximately 60% market share.16 The company’s distribution network also reaches